NOK 57 million for reduced plastic use and a circular economy

The aim of the call for applications is primarily to support projects that help reduce the volume of plastics by extending the lifetime of plastic and packaging products, mainly through improved design and new business models that include repair and reuse.

This year, the call for applications had a particular focus on four sectors, which collectively received funding for the following projects:

Building and construction6 projects, totalling NOK 13.76 million

Packaging:12 projects, a total of NOK 24.3 million

Fisheries and aquaculture:5 projects, totalling NOK 7.1 million

Textiles6 projects, totalling NOK 11.8 million

• • BEWI INSULATION NORGE ASBEWIheads up a project supported by the Research Council of Norway and SINTEF, focusing on the reuse and material recycling of XPS and EPS from building demolition projects, and plans to establish a dedicated reuse and material recycling line in Fredrikstad.
  • AMIBLU TECHNOLOGY ASThe project involves developing a new two-layer pressure pipe with a PE liner and load-bearing GRP for water applications. The pipe’s design makes it possible to significantly reduce wall thickness and material consumption without compromising the pressure class.
  • Armaturjonsson ASThe project will develop a national system for used plastic components in the HVAC and plumbing industry.
  • KIRKEGATA 20 OSLO ASThe project aims to reduce the use of virgin plastic by 30 per cent in a refurbishment project for an office building in Oslo by mapping, reducing and replacing plastic with circular alternatives.
  • STENA RECYCLING ASThe project is applying for funding to develop an electromechanical solution for recycling offshore and land-based cables, with a focus on the efficient separation of plastic for material recycling.
  • Paint'R ApSThe project focuses on delivering a more sustainable packaging solution for paint and glue in Norway, with a particular focus on adapting and offering a solution for colour tinting in line with Norwegian market requirements.
  • Beauty Kitchen UK LtdThe project aims to implement a reuse programme in Ottawa, Canada, with the ambition of expanding to Norway and globally, focusing on increasing consumer acceptance, financial sustainability and reducing the environmental impact of the packaging system for consumer goods.
  • GRØNT PUNKT NORGE ASThe project aims to map non-food products packaged in rigid plastic in order to enable the harmonisation of materials in plastic packaging and establish closed loops.
  • Edinburgh Festival Fringe SocietyThe project will design, implement and evaluate a pilot initiative for a reusable takeaway cup system during the Edinburgh Festival Fringe in August 2026, with the aim of contributing to the event’s ambition of becoming a net zero event.
  • ORKLA FOODS NORGE ASThe project will explore, develop and test reuse solutions for food products in shops, with the aim of reducing packaging waste and food waste, while also inspiring new thinking and innovation in the grocery retail sector.
  • ECOS Environmental Coalition on StandardsThe project focuses on reducing plastic pollution by helping to develop robust technical measures and standards for packaging, including packaging minimisation, refill and bulk sales, as well as reuse systems for packaging.
  • TINE SAThe project aims to implement reusable packaging in a closed-loop system for TINE products for the HORECA sector, with the potential for a major reduction in plastic consumption and the possibility of scaling up to more players.
  • INFINITUM ASThe project aims to increase the rPET content in Norwegian beverage bottles to a minimum of 80%, maintain material quality throughout recycling cycles, and investigate the effect of non-Norwegian rPET as well as the reuse of PET bottles.
  • Barkey Nordic ASThe project aims to develop a comprehensive concept for the reuse of plastic cups in the festival and events industry, with a focus on financial attractiveness, simplified logistics and environmental sustainability.
  • SIO MAT OG DRIKKE ASThe project aims to implement a reuse system for takeaway packaging using a library model at various locations around Blindern, with a focus on reducing the use of single-use plastic and improving the handling of reusable packaging.
  • ISS FACILITY SERVICES ASThe project focuses on testing various reuse systems for single-use packaging at hospital sites, with the aim of establishing best practice and reducing the use of single-use plastic in the food service sector.
  • CL3 NORGE ASThe project will develop and implement reusable packaging for the timber industry, with a focus on protecting CLT panels, while aiming to reduce plastic waste and meet future EU requirements.
  • TRONDHEIM KOMMUNEThe project will demonstrate a reusable solution for takeaway packaging in Trondheim Municipality to inspire the transition to more environmentally friendly alternatives.
  • POLYFEMOS ASThe project aims to develop a solution to extend the service life of feed hoses in the aquaculture industry by providing an inspection tool featuring 3D scanning, video recording, positioning of damage, repair options, and the use of artificial intelligence to identify maintenance needs.
  • PLASTINVENT ASThe project aims to develop a more sustainable method for producing buoyancy products for fisheries and aquaculture by ensuring chemical bonding between the outer layer and the foam layer in polyethylene products. This increases product durability, is designed for recycling and makes repairs easier.
  • RUNDE FORSKING ASThe project aims to develop environmentally friendly fishing gear with reduced plastic content and increased durability by using inorganic and natural fibres in combination with UHMWPE fibre.
  • SUNAQ ASThe project aims to develop a floating frame for solar panels that will help deliver clean solar energy to the aquaculture industry and others in a global market. Reuse of fish farm pen rings from the aquaculture industry will be incorporated into the development of the floating frame.
  • NUDGELAB ASThe project will deliver solutions to reduce plastic consumption and waste in the aquaculture industry by using behavioural psychology methods to create lasting changes in the use of plastic equipment.
  • NORSK TEKSTILSORTERING ASThe project aims to develop an intelligent automated sorting system for the reuse of plastic-based textiles, particularly workwear, with a focus on increasing the share of textiles reused in Norway.
  • MANUFACTURE OSLO ASThe project aims to establish a circular design and repair centre on an industrial scale for clothing and textiles, with a focus on efficient repair processes, training in industrial sewing, and the development of new design solutions.
  • FÆBTEK ASThe project aims to challenge today’s standardised sizing system by developing technology and services that make it possible for individuals to obtain individually tailored clothing.
  • LUGA NORGE ASThe project involves developing a service to extend the lifespan of workwear through cleaning, repair, redesign, sales and recycling.
  • RECOUTURE ASThe project aims to scale sustainable redesign solutions for synthetic textiles by establishing a redesign studio, digital platform and collaboration with technology partners, with the goal of increasing product value and reducing environmental impact.
  • NUDGELAB ASThe project aims to change behaviour both within Elis and among Elis’ customers in order to extend the service life of the textiles they supply and thereby reduce emissions.